I bring over 10+ years of UX/UI experience, including 5 years of consulting, with a proven track record of designing and developing innovative products that prioritize user needs and experiences. My expertise includes conducting user research, competitive analysis, and assessing market trends to shape effective product strategies. I excel at creating wireframes, mockups, and high-fidelity prototypes using industry-standard tools and working collaboratively with cross-functional teams, including engineering and marketing, to ensure successful product launches. I have experience refining product designs through user feedback, data analysis, and performance metrics, as well as developing product roadmaps, defining MVPs, and prioritizing features to meet business objectives. My versatile background also includes working closely with client UX, design, and product teams in various environments, ensuring seamless collaboration and impactful results.
Aienterprise
My B2B and B2C Projects that I have done in AIEnterprise.
BMUSA Case Study
As part of the BMUSA project, I conducted a comprehensive UX/UI audit of the website, utilizing the Heuristic Evaluation and VIMM Model. Collaborating closely with the BMUSA UX Research team in the US, I identified and introduced new features to enhance the user experience. Additionally, I revamped the Product Detail Page (PDP) and checkout process, resulting in a 10% increase in cart value.
Commercialevs.com
As a UX designer, I developed a platform specifically designed for commercial vehicle dealers. Through extensive research and collaboration with the US-based UX team, I gained a deep understanding of dealers’ needs and requirements for listing their vehicles. I created wireframes and prototypes, conducted user testing, and successfully implemented the platform based on the insights gathered.
Electronic Express
I enhanced the PDP, PLP, and checkout process to streamline user flow, improve UX, and increase cart value. I closely worked with Electronic express UX team and guided them on the next steps.
Equippers
Conducted a thorough analysis to identify opportunities for growth. Subsequently, optimized the PDP, PLP, and checkout wizard to improve user flow, UX, and drive higher conversions.
Vitamix
UX / UI REVIEWS
I have done UX/ UI reviews of many websites based on VIMM Model and Heuristic evaluation rules.
Vas Data Services Private Limited
Yepme.com
Role : UX Researcher
Indiamart Design Experience
Indiamart Experience
– Designed websites for clients
– Convert the website in to Web version using HTML and CSS
– Upload on Hosting/ Staging and Main Server